Fun, funky and inclusive – Oahu Golf Apparel redefines the sense of style
Think of the typical golfer. Now think about what he or she is wearing. Most likely, a very simple and seamless outfit came to my mind. True, golf has traditionally not had a reputation for style, but a golf apparel company in Hawaii is sending the days of diamond-patterned sweaters and shapeless pants a long way off. With the supporting voices of Clay Guida, Shane Victorino and George Lopez behind Oahu Golf Clothing, these new designs spread positivity one floral print at a time.
The foundations of an inclusive brand
A new generation of golfers is emerging who love the sport, but find the clothing less than inspiring. The golf clothing available often follows the same basic “recipe”. Tear off the tag and there is nothing special or distinct to separate the marks. An additional restriction is placed on aspiring and existing golfers with regards to clothing size, as many brands only offer their clothing in standard sizes – charging the customer extra for larger sizes – a practice that is not suitable. not to founder Tim Hazelgrove. Trying to continue to cost the same across the board regardless of shirt size, Oahu Golf Apparel (OGA) is working to bring the joy of golf to more people.
“I want to create products that are suitable for everyone. There is a whole demographics from 3X to 6X. I’ll even be doing a 7X that no one in the golf industry is looking for. Now on the other hand with the kids I price it where it’s affordable and we sell our kids polo shirt which is the exact same fabric and workmanship as the adult polo shirt.
Sharing a few ideas, Mr Hazelgrove said what sets OGA apart from other brands is that besides being from Hawaii, golf apparel is a treasured memory. Each design is unique and authentically Hawaiian.
“It’s a topic of discussion, it’s a conversation for many years to come or months. I always feel like we are the only genuine golf brand to use floral designs. There are other brands that are very similar to us. But they don’t do it to measure… So what separates us from them is that we design every model that we make. I feel like the little brands really, really influence the big brands because they’re all doing floral designs now.
Having been involved in the Tournament of Champions in Maui for a number of years, it was not strange when the demand came to design equipment for players.
The request excited Tim, who wanted to show his appreciation for one of the sport’s most overlooked participants: caddies.
“I told them, hey, let’s make hats for the shopping carts and all of their kids and all of their families. And we have leftovers, they can also go to the players… Honestly, I would like to thank all the caddies that have brought us to this point because they are the ones who are usually forgotten, ”Tim shared.
For the third year in a row, OGA spent their afternoon in the final round of the Sony Open giving away free merchandise. Share your motivations with Hawaii News NowMr. Hazelgrove said it’s about giving back.
“You have to give back… People have to give, so many people are about to receive, so I, along with my business partner, brought down our children and if you teach them to give back at a young age they will grow up. Human being.”
About Oahu golf apparel
Founded in 2016, OGA is a dynamic and contemporary apparel company that pushes the boundaries of traditional golf brands, pushing back the ideological boundaries that define golf apparel. OGA has come a long way in just a few short years, having received the backing of many notable names including Kolten Wong and George Lopez.
Believing that golf should be accessible to people of all walks of life, Oahu Golf Apparel uses its eye-catching designs and fresh patterns, inspired by the Hawaiian landscape, to create a distinct platform that slowly transforms perceptions of what a “Conventional golfer” should be.
Tina Knowles once said, “I believe in the power of beautiful clothes. It can evoke confidence, beauty, and a feeling of glamor. The way we dress influences not only how we feel about ourselves, but also how others are viewed.
Think again about the typical golfer. Now imagine the same golfer in an inspiring floral print. Which would you prefer?